Flexi Says: The cerebrum is the largest part of the brain. It controls conscious functions such as reasoning, language, sight, touch, and hearing. Each hemisphere of the cerebrum consists of four parts, called lobes. Each lobe is associated with particular brain functions. One of the lobes in cerebrum is frontal lobe which is responsible for motion, speech, judgment, personality, and some memory. Just below the frontal lobe are the olfactory (ohl-FAK-tor-ee) bulbs. This part of the brain is the area where your nose sends information about things it smells.